Outside of work, I’m all about fitness, training, travel, and a big foodie.
I have always been interested in investing, whether it be property, stocks, or crypto, and I still sneak in a bit of gaming here and there.
Fun fact: I was once ranked in the top 0.01% of players in one of the world’s biggest games, and I can solve a Rubik’s Cube.
But above all that, nothing beats a weekend spent with family and friends.
I’ve always loved taking big, complicated ideas, making them simple and bringing them to life. At Fresh Start, that means turning all the heavy property and investing jargon into something real, relatable, and actually exciting for everyday Australians who want to build wealth but don’t know where to start.
I live and breathe strategy, storytelling, and making things click. My focus is on connecting people to the investment process & helping them see that wealth creation isn’t just for the few who “get it,” but for anyone willing to learn and take that first step.
Listening
Like Dale Carnegie said, “To be interesting, be interested.”
I reckon the best ideas come from actually paying attention, whether it’s to people, data, or what the market’s really saying.
I’m the guy behind the scenes making sure what we say means something. Through content and campaigns that feel human (not corporate), I help our message land in a way that builds trust and gets people inspired to take action.
We often hear from clients that our marketing feels “real”, creative, relatable, and easy to understand. That’s exactly what I aim for, so hearing that never gets old.
Bringing big ideas to life with a team that’s just as obsessed with results as I am! There’s something ridiculously satisfying about seeing the numbers climb and knowing the strategy actually worked. Plus, watching our clients smash the Aussie market three times over? Doesn’t get better.
When I joined Fresh Start, things were pretty rough. The business was losing money and our marketing direction was all over the place.
Fast forward to now, and we’re investing six figures a month into media with some of the best performance results in the industry. Safe to say, the turnaround’s been worth every late night.
